Why I would be Happy to get a Hater

Haters and trolls. The nasty lurkers on the internet waiting for some hardworking soul to put their all into something , just so they can tear it to shreds with no reproach. I dislike the kind of people who partake in trolling. Especially, when it causes upset to the victim or impacts them permanently. That […]

The one thing that a female owned successful business invests in

successful business diary planner

If you want to have a successful business, you need to invest in your Brand. As an entrepreneur you want to have a successful business. You follow those who have made it and inspire you: the ones with the six-figure turnover and large house in the countryside. You dream of jetting off on your own […]

The Right Way to Sell in 2020

The right way to sell red light "Sale" sign

Selling is part of the parcel when you run your own business. Here is an example of how to sell, and how not to sell in 2020. The Sales Pitch Yesterday as I was working there was a knock on the door. Well, I say knock, more like a hammering. Running down the stairs and […]

#wemakeevents 2020

#wemakeevents red alert

#wemakeevents is highlighting how much the pandemic has impacted the events industry On Monday during Brand news on What the (Actual) Font?! I spoke about the impact that the COVID pandemic is having on two industries that I have worked for and love – the Events Industry and the Creative Industry.   Before setting up […]

Business Branding: Never do this or risk damaging your brand

And what you should ask instead for your business branding As a Brand Specialist and Designer, it is a hazard of the job to be in tune to when people talk about their business branding. Whether it is uttering the immortal words of “I need a logo” (Easy fellow designers!) or asking why your business […]

This is not a blog I wanted to write. It is uncomfortable, it is awkward.

Black Lives Matter

But to me it is necessary. When I started my business, I became part of this incredible global networking group. One whose members were not fighting against each other, but instead were encouraging and supportive. I have loved going to their networking events and have created some amazing new friendships. I have even spoken at […]

Cheap Logo Design 2020

Cheap Logo Design artist doodling

Why it’s okay to get a cheap logo design, but if you believe in your business you shouldn’t The graphic design industry is over saturated. If you accidently utter the “d” word under your breath (design) chances are you will get over a hundred of us pitching for work. Cheap logo design, flyer design, website […]

Damage Control Your Brand & Reputation

Protect your Brand & Reputation Image Fire Extinguisher on the Wall

How to protect your brand & Reputation As a business owner, damage control is part of the everyday running of your company. Whether it’s a disgruntled customer, or unplanned sickness (you or a family member) how you react to those situations can protect or damage your brand. At the time of writing, Manchester has 5 […]

The Simple Reason why you should invest in small business branding

Is branding your small business worth the investment? My answer is always going to be yes but here is an example why At the beginning of lockdown I was one of those parents: the one that looked like they had their shit together. I created a timetable in Excel, colour coded it and ensured that […]