No question is a stupid question!
Below are some of my FAQ – aka Frequently Answered Questions – so have a quick check below to see if your question.
If it’s not, don’t worry!
I am always happy to answer any questions about branding, Brand by Katie or even parenthood (although I am not a specialist in that area!)
And of course if it’s not there hit the “Let’s Chat” button below and I can answer your question directly.
Why Branding is so important
Branding helps your audience recognise who you are and gives them reassurance that they are buying from you. Branding is made up of two parts: Brand Strategy and Brand Design. Your Brand Design is like the cover of a book, the thing that draws you in and makes you interested in your product or service. Your Brand Strategy is your pages and content, this bit is where your customers engage with you at a more emotional level. You cannot have a book without the content therefore to create a strong brand you must have both parts. Check out my service Brand by Me to see how I can great a brand for your business.
Branding where to start?
I have 6 chapters to creating your brand story (see what I did there?): Consultation, Content, Creative, Conclusion, Consistency, Celebrate. You can check out an overview of each stage in my Brand by Me Service.
You need to start with your Brand Strategy first (aka Content), this is the detail of your business and the part that your audience is going to engage with the most. Once you understand your brand strategy you need to use the information to create your brand design.
If you want some help, sign up to my What’s Your Story series which is a daily email going over each part of the branding process straight to your inbox.
What is Brand Design?
Brand design is the visual representation of your business i.e. your logo, business cards, website, promotional material etc. When starting out, many business owners focus on creating their brand design first HOWEVER, to get a really strong brand design and to save money you need to invest in the brand strategy first. Have a look at some of my work for inspiration.
Even MORE FAQs!
Establishing a brand identity takes time and Coca Cola also had to establish their brand over many, many years.
If you are looking for instant kudos and fame then my service is not for you.
If you think that just hitting the design is going to work then my service is not for you.
Instead, my service gives you an incredible foundation for you to grow your brand how you want it, be consistent, and get that recognition that you truly deserves. Check out my Brand by Me Service to see how I can help
I am indeed! If you would like to talk to me about a project you can book in a 30 Minute Brand Consultation which is completely free.
All 1:1 services will be required to be paid in full or can be split into 3 instalments via Klarna. All digital products are paid in full with no refund.
All copyright of any designs are by default owned by me. This allows me to advertise my services and provide examples of my work to clients. Unless stated, I may also use some progress work as working examples so if you wish to keep your project quiet until a launch day please let me know. If you would like to buy the copyright of your project please contact me.
Feedback – good and bad -can be left either on my facebook page or on my google business page. Please be aware that I may also use your review to promote my services in other areas and platforms.
In line with the General Data Protection Regulation (GDPR) I ensure the following:
- Your data will only be used in the areas that you have specifically granted permission for and specified in your Project Information document under the GDPR section.
- If you have submitted your data to receive my newsletter it will be held in my newsletter provider Flodesk who follow GDPR requirements. You can at any time unsubscribe from the newsletter.
- All personal data given to me is held securely and removed after 6 months of your project being completed. You will receive a notification 1 month prior to your details being removed.
- If you are a client, your details will only be shared between myself and my accountant. No one else will have access to your data.
If you would like to request what data I hold for you please contact me.
Currently my open hours are Tuesday – Thursday 10.30am – 2.30pm
Company registered address: 3 Mackeson Drive, Ashton-Under-Lyne, Manchester, OL6 8EP
Customer Support Email: firstname.lastname@example.org