Digital Fixers | Brand Identity
Having a consistent brand identity can help your target audience identify you instantly.
The Digital Fixers are an amazing business run by Lesley and Nic. They help small businesses with all the “techy stuff” including Facebook Ads, Google ranking and SEO.
Initially they were looking for business cards to promote the business at networking events. They wanted their business cards to reflect their business, but not too “technical” that may put their target audience off. I love the final design of their logos with the silhouette of their heads. It makes their business cards stand out and puts their target audience at ease that they are talking to a human, not a computer.
I then worked with them to create elements of the brand design to ensure they remained consistent. The border design could be transferred to other products and services which helped with their identification.